Although the entire global services market has been growing extraordinarily, most service providers still struggle to differentiate themselves. Ahilia helps service providers communicate effectively by offering a full-range of marketing services specifically geared towards the Global IT and BPO Services industry. While the outcome of global sourcing has been quite successful, the sourcing experience for many has been extremely challenging – from trying to assess which service provider to use to how to manage the vendor relationship. Ahilia helps enterprises design, plan, implement and manage global sourcing relationships. Most product companies leave revenue on the table by not focusing on services. The problem is that services are difficult to package, sell and deliver for a company built on engineering a good product. Ahilia assists product companies in turning their services department from a cost center into a profit generator.